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SSUD12-231: Property Agency and Marketing

Description

This subject aims to give students an understanding of the processes and issues relating to the transfer of freehold and leasehold interests in property with a commercial agency focus within the current legal and market context. The subject will be presented under three main themes: 1) Real estate agency structures - legislation and agency practice, licensing, codes of ethics, consumer protection, 2) The management of an agency practice including trust accounts, and 3) Marketing and markets.

Subject details

Type: Undergraduate Subject
Code: SSUD12-231
EFTSL: 0.125
Faculty: Faculty of Society and Design
Semesters offered:
  • September 2024 [Standard Offering]
Credit: 10
Study areas:
  • Construction, Property, and Planning
Subject fees:
  • Commencing in 2023: $4,050.00
  • Commencing in 2024: $4,260.00
  • Commencing in 2025: $4,460.00
  • Commencing in 2023: $5,400.00
  • Commencing in 2024: $5,730.00
  • Commencing in 2025: $5,990.00

Learning outcomes

  1. Understand, develop and utilise a strategic plan;
  2. Understand and reinforce competitive advantage;
  3. Understand and write marketing strategy and marketing plans.

Enrolment requirements

Requisites:

Nil

Assumed knowledge:

Assumed knowledge is the minimum level of knowledge of a subject area that students are assumed to have acquired through previous study. It is the responsibility of students to ensure they meet the assumed knowledge expectations of the subject. Students who do not possess this prior knowledge are strongly recommended against enrolling and do so at their own risk. No concessions will be made for students’ lack of prior knowledge.

Restrictions:

Subject dates

  • Standard Offering
    Enrolment opens: 14/07/2024
    Semester start: 09/09/2024
    Subject start: 09/09/2024
    Cancellation 1: 23/09/2024
    Cancellation 2: 30/09/2024
    Last enrolment: 22/09/2024
    Withdraw - Financial: 05/10/2024
    Withdraw - Academic: 26/10/2024
    Teaching census: 04/10/2024
Standard Offering
Enrolment opens: 14/07/2024
Semester start: 09/09/2024
Subject start: 09/09/2024
Cancellation 1: 23/09/2024
Cancellation 2: 30/09/2024
Last enrolment: 22/09/2024
Withdraw - Financial: 05/10/2024
Withdraw - Academic: 26/10/2024
Teaching census: 04/10/2024